Hello, all my divas and gurus! My name is Malan. I am divorced suburban Jersey Girl. Heavy on Fashion is a lifestyle blog that I started over seven years ago. The main reason why I started this blog was to highlight new designers and products. The mission of Heavy on Fashion has changed. I am talking about damn near everything from my favorite foods, music, and all that my life has to offer!
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Heavy on fashion talks to Sheena Sujan
Hello all my fashion divas and gurus! I am so happy to bring you an exclusive interview with entrepreneur, international model, and founder of luxury brand Sheena Sujan. I am always looking for new brands to find in fashion and beauty. It was a real treat when I has the chance to meet a creator making her way into both industries! So with out further ado, Here is Heavy on Fashion Talks to Sheena Sujan.
Tell me a little about yourself.
Where are you from?
What's your educational background?
Sheena Sujan: I graduated from UCLA with my bachelor's degree in history at the age of 19. I then went on to obtain my Master's degree in business (M.B.A.) from Northeastern University, which is located in Boston, MA.
What do you like to do in your free time besides being an entrepreneur?
Sheena Sujan: When I have free time, which is very rare, I thoroughly enjoy traveling and learning about different cultures. In addition, I enjoy reading, baking and catching up on my favourite TV shows.
So lets talk about the Sheena Sujan collection. How did it start?
Sheena Sujan: It started as a need in the beauty industry. I noticed that there were a lot of products out there, which could be quite intimidating to the everyday consumer. I wanted to create a small collection, which didn't include every other product under the sun. Instead, our customers feel safe knowing that their favourite Sheena Sujan products will be there year after year. This allows them to become familiar with the brand and gain our trust.
What makes Sheens Sujan unique from other lines in the industry?
Sheena Sujan: For one, Sheena Sujan Cosmetics are made right here in the U.S.A. Moreover, our products are marketed to the edgy and flirtatious sophisticated, modern woman. The Sheena Sujan woman is bold and beautiful. She's confident and full of sass.
How would you define the style your line exemplifies?
Sheena Sujan: The style Sheena Sujan Cosmetics exudes is one of colour. Our key brand colours are gold, pink and black. I chose these three main colours because I wanted women to feel sexy, beautiful, and confident every time they wore our brand.
Where do you get your inspiration for the Sheena Sujan collection?
Sheena Sujan: I get my inspiration from studying women in history. I love to take the styles from the 1920's, 30, 40's and even 50's, and translate them into the "Sheena Sujan" woman.
What do you hope to have achieved in the industry, 10 years from now?
Sheena Sujan: Oh wow! In ten years from now, I hope to create a globally recognized brand. My goal is to help women from all over the world unleash their inner beauty through my collection.
So lets talk about your journey venturing into your own business.
Name one of most impactful events that help you start your entrepreneur career?
Sheena Sujan: One of the most memorable events that helped me start my career as an entrepreneur was literally losing over $6k that my parents' had gifted me after graduating college. I didn't know what I was doing and basically spent every penny of it on useless items that I thought I needed to start a business. After realizing what I had done, I immediately recognized the need of a formal education in business. A few months later, I applied to Northeastern University's executive MBA program and started my journey to become a successful entrepreneur.
What is your favorite part about being an entrepreneur?
Sheena Sujan: I would have to say the creativity. I love creating products that make women feel good. It's so much fun to take my passion for beauty, fashion and business and turn that into something special.
What advice would you give a future entrepreneur?
Sheena Sujan: The number one piece of advise I could give any feature entrepreneur is to work hard. My favourite quote is, "dreams don't work unless you do." As an entrepreneur, you have to wake up every single day with a fire in your belly and go out there and hustle!
Where can my fashion divas and gurus purchase your products?
Hey guys! As you all know, I had a chance to cover Shecky's Girls Night Out in New York City. I am a fan of Shecky's event but this time around I found some great fashion, a celebrity sighting, and of course some great cocktails. Here is Heavy on Fashion at Shecky's in NYC!
Vh1's Tough Love Miami @ Shecky's
Host and matchmaker Steve Ward along with fellow match maker and founder of Master Matchmaker Joann Ward (also Steve's Mom!) was at Shecky's giving out some great dating advice to all the ladies in New York!
Don't you just love this dress. Fabulous!
Here is a look at the crowd for Steve and Joann. Many ladies had some awesome question about relationships and dating. I have to say that Steve and Joann gave some grand advice.
Sidenote: I am really loving Joann's style!
When Steve took off his jacket, I knew he was about to get down to business! He did and gave out some much needed Tough Love! Check out their site at http://www.mastermatchm…
Hey everyone! I had a great opportunity to visit the The Alex Soldier Showroom in New York City. I became familiar with Alex Soldier at a private showcase in New York City. When I received a email from Maria Soldier, Executive Director of the Alex Soldier Showroom, to come and check out the Alex Soldier collection in New York City. I was honored.
Alex Soldier has a vast collection of jewelry and artwork that is exceptional in craftsmanship and quality. From unique luxury jewelry with exotic diamonds and precious stone designed for the rich and famous to awards for Royalty. Alex is a creator and a example of true artistry in the world of luxury.
Here is one of my favorite piece from Alex's collection. This starfish ring is full of precious stones including diamonds. The best thing some of Alex Soldiers' pieces is that are interchangeable. Each piece has a custom key for each interchangeable piece. They can be a ring or a pin. I believe the company is also working on making these…
Hello all my Heavy On Fashion Readers, I am happy that I got the chance to attend the Fashionista.com: How I’m Making It: What It Takes To Succeed In Fashion panel discussion on Monday, May 9th at the NYU Cantor Film Center.
The panel was full of professionals in the Fashion Industry. Here is quick bio of the speakers at the panel
Skye Parrott is the Photographer and Creative Director of Dossier Magazine. Katherine Krause is the Editor of Dossier Magazine. Gayle Dizon is a founder of Dizon Inc. Dizon is an acclaimed production company for some of the best fashion brands in the industry. Dizon Inc, is known for their fabulous fashion shows productions. Cindy Krupp is the founder of the Krupp Group. Krupp Group is a public relations agency that works with tons of fashion designers including Chris Benz and tons of companies. Chris Benz is a well known American Fashion designer and columnist for Fashionista.com.
Gayle Dizon, Cindy Krupp, and Chris Benz give seriously great advise for everyone…